HOWL
HOWL is a fine jewelry brand founded by artist Tini Courtney, known for creating pieces that feel both ancient and otherworldly. Each design is hand-carved using the traditional technique of lost wax casting, resulting in organic forms and symbolic motifs. Once sculpted, the pieces are cast in soft, luminous 18kt gold and often adorned with carefully selected precious stones.
We developed HOWL’s visual identity to mirror the brand’s essence: textured, luxurious, and subtly mystical. At the heart of the color palette is a deep, royal blue—a nod to richness, depth, and spiritual resonance. Hand-drawn illustrations infuse the brand with a sense of play and ethereality, adding contrast to the otherwise refined and elegant aesthetic. The result is a brand that feels elevated yet approachable—speaking to the modern collector who values story, soul, and artistry in their adornment. Visit ->
SERVICES
Brand Identity
Packaging Design
E-Commerce
Art Direction (Campaign Shoot)
Illustration
CREDITS
Photography: Emma Trim